ctor Rana Daggupati and music composer Anirudh Ravichander invested 10 million USD in Ironhill Hospitality Pvt Ltd along with Sree Harsha Vadlamudi, owner of microbrewery Ironhill India. The name of the Tequila brand is Loca Loka.
The first sales will begin in the US and it might take 18-24 months for the Loca Loka to arrive in India with additional investments, as per the news report published by LiveMInt.
“This is a celebration drink, and there’s a unique way that India celebrates. Telangana, for instance, has a palm wine called Kallu which is used as a celebratory drink. Mexicans also celebrate their local spirits, and we wanted to get into this business because there has been an evolution in the way Indians drink tequila,” Rana told LiveMint.
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