Vijaya Milk MD Slams Fake Veera Mallu Poster on Milk Packets: Calls It False Propaganda

The buzz around Hari Hara Veera Mallu, Pawan Kalyan’s upcoming film, took an unexpected turn when images showed the movie’s poster printed on Vijaya Milk packets circulating on social media. With the film heading for a July 24 theatrical release, fans began using aggressive promotional tactics. But this latest stunt sparked confusion and controversy, prompting Vijaya Dairy’s Managing Director Eshwar Babu to clarify the situation.

Fake Poster Sparks Uproar on Social Media

In recent days, fans shared several images that showed Veera Mallu posters on milk packets, buses, autos, soft drink bottles, planes, and even Dubai’s Burj Khalifa. Among these, one photo of a Vijaya Milk packet featuring Pawan Kalyan’s face drew the most attention. While some people praised the creativity, others questioned the logic and authenticity behind such marketing efforts.

Vijaya Dairy MD Issues Strong Denial

Vijaya Dairy MD Eshwar Babu firmly rejected the viral images. He clarified that no one from the company ever approved or supported such promotional activities. “We did not permit anyone to use our brand for movie promotions. Unknown individuals created this false propaganda,” he stated. He also warned that the company would take legal action if such misuse of their branding continued.

Online Blame Game Heats Up

The controversy sparked a blame game online. Many people blamed overenthusiastic Pawan Kalyan fans for creating and spreading the fake posters. However, some fan pages accused political opponents of photoshopping the images to defame the actor and stir up controversy before the film’s release.

Veera Mallu Promotions Continue with Full Force

Despite the controversy, the team behind Hari Hara Veera Mallu intensified their promotions. Actress Nidhhi Agerwal led the campaign, while director Jyothi Krishna and producer AM Ratnam gave multiple interviews. The team scheduled a grand pre-release event for July 21 at Shilpakala Vedika in Hyderabad, where several political and film celebrities will attend. The makers also plan to release a special behind-the-scenes video as part of their promotional drive.

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