Ram Charan Named Brand Ambassador for Archery Premier League 2025

The Archery Association of India (AAI) announced that global superstar Ram Charan will serve as the Brand Ambassador for the first-ever Archery Premier League (APL). The inaugural edition of this unique sporting event will run from October 2 to 12, 2025, at the Yamuna Sports Complex, New Delhi.

This announcement marks a landmark moment for Indian archery. The league promises to bring the sport into the spotlight with a franchise-based format that combines entertainment, athletic excellence, and global attention. With Ram Charan’s star power and international influence, the APL aims to reach new audiences and inspire young talent across the country.

Archery Premier League: India’s First Franchise-Based Archery Tournament

The APL 2025 will feature six franchise teams, fielding 36 of India’s best archers and 12 international stars, including several athletes ranked in the world’s top 10. The league introduces a never-before-seen format where recurve and compound archers compete together under floodlights, transforming archery into a prime-time sporting spectacle.

The APL merges professional competition with global broadcasting standards to boost India’s Olympic movement, grow archery’s popularity nationwide, and create a world-class stage for Indian talent.

Ram Charan on His Role as Brand Ambassador

Ram Charan expressed his excitement, saying, “Archery is a sport of discipline, focus, and resilience, values I strongly believe in. The Archery Premier League gives Indian talent a world-class platform, and I feel proud to support this initiative. I want to inspire the next generation of athletes and bring more attention to this beautiful sport.”

AAI Leadership on the APL and Ram Charan’s Role

AAI President Arjun Munda called the league a dream project and said it will inspire young archers across the country. “With the Archery Premier League, we will take the sport to the next level. Having Ram Charan as our Brand Ambassador strengthens the league’s cultural and global appeal,” he said.

AAI Secretary General Virendra Sachdeva explained that the league follows the model of other successful sports leagues and will bring professional standards, greater visibility, and international competitiveness to Indian archery. He said Ram Charan’s presence will attract younger audiences and connect archery with fans worldwide.

The Archery Premier League 2025 represents more than a tournament. It marks India’s bold step to make archery a mainstream global sport. With Ram Charan’s charisma and a thrilling new competition format, the league promises an electrifying and historic debut.

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